Majid Al Futtaim, the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa, and Asia, has announced the launch of the world’s first MENAP Economic Integration Barometer at Davos 2023, in partnership with the World Economic Forum and McKinsey & Company.
The Barometer, which has been developed to systematically track progress on an annual basis, will offer a deeper understanding of the status of MENAP economic integration, and the region’s interconnectedness with other world markets.
Ahmed Galal Ismail, Chief Executive Officer at Majid Al Futtaim – Holding, will discuss the Barometer during a special session on closer economic integration that explores how common standards, selective deregulation, the sharing of data and the free movement of goods and services could catalyse inter- and intraregional trade across the region and help unlock its full economic potential.
Designed to trigger dialogue and foster collective action by following the region’s progress across four key metrics - trade, intangibles, capital, and people - the Barometer will provide stakeholders with tools to help standardise the interpretation and definition of economic integration. A major insight from developing the Barometer was the scarcity of data available and inconsistency in which the different metrics are measured.
Ahmed Galal Ismail, Chief Executive Officer at Majid Al Futtaim – Holding, said: "Since publishing our inaugural report into the impact greater economic integration could afford the MENAP region, we have seen a number of impressive and important steps taken to foster improved intra-regional prosperity. Whilst extremely encouraging, these efforts have also highlighted the development disparity across the MENAP region. We recognise that now, more than ever in this age of geopolitical instability, economic uncertainty, and climate crisis, that our success hinges on our collective efforts to champion improved economic integration across our region.
The MENAP Economic Integration Barometer presents a baseline from which to assess our progress, providing transparent and systematic tracking to trigger dialogue and initiate action. Our aspiration is to publish an updated barometer, coinciding each year with the World Economic Forum, and engage with key stakeholders at Davos on the results and the key imperatives to drive incremental progress.”
Over several months, Majid Al Futtaim has worked with McKinsey Global Institute to develop a barometer capable of providing real-world insights that demonstrate where the region stands today, how it is evolving and where progress will take it, all based on real-world metrics. Furthermore, with the support of the regional and global community, a repository of clean, granular and consistent data can now be collected, which will allow the MENAP Economic Integration Barometer to evolve over time to play that role.
Highlights from the first MENAP Economic Integration Barometer
Majid Al Futtaim’s work in developing the MENAP Economic Integration Barometer follows several years of leadership in promoting discussion on the importance of economic integration as an enabler of sustainable and inclusive economic development. The company’s first report - A Perspective on the Economic Potential of the MENAP Region was launched in 2020, followed by a revised edition, The Time is Now: Unlocking the Economic Potential of MENAP, which was released at the May 2022 World Economic Forum Annual Meeting.