Borouge is the principal sponsor of Arabplast 2017

Committed to reinforce its position in the plastics industry as a recognised leader in providing innovative, value creating plastics solutions, Borouge will participate as a Principal Sponsor at Arabplast 2017, the largest plastics, petrochemicals and rubber industry trade show in the Middle East and North Africa (MENA) region, due to be held at Dubai International Convention & Exhibition Centre from 8-10 January 2017.

Borouge’s participation at Arabplast reflects the growing significance of the event as the most important plastics exhibition in the Middle East where top leading plastics producers, manufacturers and convertors from the GCC and other parts of the world meet to discuss and exchange knowledge and best practices and learn about the latest technologies used in the industry.

“As Principal Sponsor, Arabplast provides us with a new opportunity to highlight our significant contribution to further support and improve the plastics industry in the MENA region and reinforce our growing position as a leading provider of innovative and sustainable plastics solutions that have a positive impact on society as a whole,” said Wim Roels, CEO of Borouge Pte Ltd – the marketing arm of Abu Dhabi Polymers Company (Borouge). “Arabplast is an ideal platform to showcase our unique, differentiated products, growth and investments in innovation and how we provide the market with the most advanced polyolefin solutions that meet the increasing demand due to the growing urbanisation and rapid infrastructure growth.”

Hazeem Sultan Al Suwaidi, Borouge’s Senior Vice President Middle East Africa (MEAE), added “Arabplast is the foremost plastics industry exhibition in the region and presents a perfect opportunity for Borouge to connect with and show our appreciation to our valued customers and industry partners. We see it as an ideal platform for Borouge to demonstrate our commitment to the region as the leading provider of polyolefin solutions in energy, infrastructure and advanced packaging.”

At Arabplast 2017, Borouge will showcase its latest polyethylene (PE) and polypropylene (PP) innovative solutions for a wide range of applications in packaging, infrastructure, energy, mobility and other economic sectors. Borouge will also highlight its expansion projects such as the Borouge 3 plant which more than doubles the Company’s total annual production capacity to 4.5 million tonnes of polyolefins, making the Borouge Ruwais site the world’s largest integrated polyolefins plant.

In addition to underlining the Company’s growth in production and enhancement of its marketing and logistic networks fronts, Borouge will demonstrate its developing innovation capabilities with the establishment of the world-class, hi-tech Innovation Centre in Abu Dhabi and the new state-of-the art Application Centre in Shanghai that supports Borouge’s growing customer base in China and further strengthens its ability to deliver innovative plastics compounds for automotive and non-automotive applications the region.

Arabplast has emerged as one of the largest trade shows for plastics, rubber and petrochemicals industries in the world, and it has attracted leading companies to discuss major industry related issues and exchange ideas and experiences to better improve the plastics industry and help face the future challenges. 

A joint venture between the Abu Dhabi National Oil Company (ADNOC), one of the world’s major oil and gas companies, and Austria-based Borealis, a leading provider of chemical and innovative plastics solutions, Borouge is a ground breaking international partnership at the forefront of the next generation of plastics innovation.