Lexus Hybrid glows at Saudi universities and impress students and staff

Abdul Latif Jameel Company – Lexus concluded  its tour in the most important universities kingdom wide, and earned overwhelming  admiration, and amazed all in view of its stylish design and advanced technological features, combined with strong sports performance, environmentally-friendly hybrid engine, along with endless touches of luxury and comfort.

Noting that Lexus tour included most universities and colleges in the kingdom, where the tour began at boys and girls sections of Al Faisal University in Riyadh, after that Lexus arrived at Prince Mohammad bin Fahd University and King Fahd University of Petroleum and Minerals in the eastern region. The tour concluded in Jeddah at Collage of Business Administration (CBA) and Effat University for girls. This tour represented a great opportunity to staff of all universities to get a close look and to be acquainted of the sensational features and specs of this highly sophisticated car.

Commenting on this important event, Mazin Ghazi Jameel, Executive Director of Marketing of Lexus in Saudi Arabia, expressed his delight with the tour of Lexus Hybrid in Saudi universities, which comes within their awareness campaign to create wide exposure of the advanced technology of hybrid car, which equipped with electric driving mode, allowing driving the car by electricity only at low speeds without producing any environmental harmful emissions.

He further added: "In recent years, Lexus hybrid system has enjoyed remarkable development that enabled it to widespread, and to   lead the most advanced engines in the automotive industry worldwide. As Lexus has always extended the best leading technological innovations in its automobiles, today Lexus offers its new full hybrid system that provides superior performance levels, thanks to its dual fuel-economy engine, which is an important indicator of Lexus leading position in developing innovative technology, aiming at producing of environmentally friendly engines with lower emissions to integrate perfectly with the high-performance and highest quietness levels".

Meanwhile, Lexus announced that its worldwide sales of hybrid cars have topped one million cars since the launch of the first hybrid luxury car in the markets in April 2005, which was Lexus RX 400h model. Achieving this breakthrough occurred as a result of Lexus keen commitment towards hybrid cars, where Lexus Company owns more than ten years of experience in the evolution of this technology, and boasts a large number of hybrids.