NISSAN AND INFINITI ANNOUNCE THEY WILL FOCUS ON ALISSA AND AL GHASSAN
Nissan Middle East FZE announced today that Alhamrani United Company (AUC) has ceased to be an authorised distributor of Nissan and Infiniti branded vehicles and parts in the Kingdom of Saudi Arabia with effect from 1st April 2015.
All Nissan customers will continue to receive service and customer care through the existing Nissan authorised dealer, Alissa Auto. Samir Cherfan, Managing Director of Nissan Middle East said: “Our priority will be to deliver our best service & customer care in KSA. We remain committed to our customers and will continue to deliver high quality products and services through our authorized dealer, Alissa Auto.”
Sheik Najeeb, Chairman of Alissa Auto, commented: “We are extremely proud to represent Nissan Brand in the Kingdom and are continuously investing in developing our sales, parts and service network across the country to offer Nissan customers the best customer experience”. Infiniti customers may similarly continue to avail customer care and after sales services at Al Ghassan Motors.
Juergen Schmitz, Managing Director, Infiniti Middle East said: “Together with our strategic partner Al Ghassan Motors we are able to reach almost 80% of Saudi’s premium clientele. We remain committed to offering our customers the best and will keep delivering on our customer promise of Infiniti’s premium motoring experience.” Sheikh Ghassan A H Al Sulaiman, President of Al Ghassan Motors added: “The premium nature of Infiniti vehicles resonates well with Saudi Arabia. We believe that our delivery of excellent service to our customers shares synergies with Infiniti’s brand promise and as such we are committed to our collective ambitions for success in the Kingdom.”