PARACHUTE GOLD LAUNCHES NEW RANGE IN THE MIDDLE EAST

Parachute, the largest coconut oil brand in India, is pleased to unveil the newly designed and reformulated Parachute Gold Hair Care range. The NEW Parachute Gold range has been many years in the making and brings the Middle East the pure essence of Indian Wisdom to healthy beautiful hair, presenting the secret power of the coconut. Bringing together science, Indian heritage and hair nourishment, Parachute Gold has captured timeless Indian wisdom mastered through the modern science of COCOLIPID™ 

Indian civilization has known for centuries the secret power of Coconut, and now Parachute Gold invites the Arabian women of substance to delve into a world of nourished hair and discover the untold Indian secrets of hair care. The New Parachute Gold range delivers deep root nourishment with modern sensorial, for inner strength to be more.

Through many years of research to reinforce the power of the new range, the scientists have captured the secret of coconut, the unique breakthrough COCOLIPID™  molecule. COCOLIPID™  concentrates and release the natural power of coconut deep into hair roots, helping the hair become thicker and stronger. While most other hair care products stop at the surface of the hair strand, COCOLIPID™ has been designed to penetrate through the hair layers, 10 layers deep to nourish from deep inside.

The new range has the complete hair nourishment regimen from pre-wash to post-wash including oils, creams, oil replacements and Hammam Zaits for a varied approach to achieving the Indian hair care dream. Additionally, Parachute Gold has five natural ingredients in its range, each providing specific benefits such as cactus for condition and reviving the hair, garlic for a rich source of minerals giving strength, lemon to regulate sebum flow and keep dandruff away and finally almond, know to coat, condition and soften your hair. The new range has been reformulated and redesigned after a lot of research among women’s hair in the Middle East and targets deep root nourishment and modern sensorials.

Step into a world of Nourished, healthy & beautiful Indian hair, through the power of coconut the modern woman are empowered from the inside to the outside!