Saudi crown prince launches ambitious Red Sea tourism project

 Crown Prince Mohammed bin Salman on Monday announced the launch of an international tourism project in the Kingdom under the name of the Red Sea Project, which will be built in one of the world's most beautiful and diverse natural spots.
The project is to be undertaken by the Public Investment Fund (PIF) in cooperation with the world's largest hotel companies to “develop exceptional resorts” on more than 50 natural islands between the cities of Amlaj and Al-Jawh, said the crown prince’s in a statement carried by the Saudi Press Agency (SPA).
Crown Prince Mohammed, who is also minister of defense, is chairman of PIF, which was founded to provide financing support to productive commercial projects that cannot be carried out by the private sector alone due to insufficient resources.
The planned site of the project is just a few kilometers from one of the Kingdom's protected reserves and inactive volcanoes in Harat Alrahat area.
“The project will be a leading coastal destination, located on a number of virgin islands in the Red Sea. Besides the project, the ruins of Madain Saleh are characterized by its construction beauty and great historical significance,” said the statement.
“A few minutes from the main beach, visitors will be able to discover hidden treasures in the Red Sea area, including a nature reserve to explore the diversity of flora and fauna in the area. Adventure enthusiasts will be able to navigate between the inactive volcanoes located next to the project area, and dive enthusiasts explore the abundant coral reefs in the surrounding waters,” the statement added.
It said the Red Sea project will contribute to a qualitative shift in the concept of tourism and hospitality since tourism is one of the most important economic sectors in the Kingdom’s Vision 2030.

Opening the Red Sea gate to the world
As envisioned, heritage sites will be “restored on a scientific basis” to be ready for visitors.
“The new project aims to promote international tourism by opening the Red Sea gate to the world in order to identify its treasures and embark on new adventures that will attract tourists locally, regionally and internationally. The project will be a center for everything related to recreation, health and relaxation and an integrated model for healthy and vital society,” the statement said.
To preserve the unique environmental character of the region, environmental sustainability laws and mechanisms will be developed. Natural resources will be conserved in accordance with the best practices and standards in place globally.
The statement said the Red Sea project will be developed as a private area “where systems will be applied in accordance with international best practices and expertise to enable the achievement of the project objectives.”

Timetable
The foundation will be laid in the third quarter of 2019 and the first phase will be completed in the last quarter of 2022, a time which will see the development of the airport, the port, the development of hotels and luxury residences, the completion of facilities and infrastructure, and transport services such as boats, water jets, among others.
The PIF will inject initial investments into this project and open partnerships with leading international companies, which will bring new and direct investments to the Kingdom while seeking to attract and redirect Saudi tourism expenses into the kingdom.
The project will attract the world's leading names in the tourism and hospitality sectors to harness its expertise, competencies and financial investments to enrich the experiences of this destination, provide more value to its visitors and maximize the economic gains of the Kingdom.