28 Rabi' I 1446 - 1 October 2024
    
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Eye of Riyadh
Business & Money | Saturday 29 September, 2018 6:00 pm |
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UAE developer sales’ potential reaches new heights with new strategic consultancy launch

Focusing on strategic project launch strategy, comprehensive sales and marketing delivery, Devmark is the most experienced firm of its kind in the MENA region and aims to revolutionize how developers plan and launch their strategies and properties across the region. Devmark, a business created with the core aim of driving developer’s bottom line and optimizing return on investment, has recently launched in Dubai. Founded by veterans of the real estate industry, and with careers panning some of Dubai’s largest brands, Sean McCauley and Richard Aybar have joined forces to launch a firm completely unique in its offering to the market.

With the overall value of real estate land transactions in Dubai worth Dh285 billion in 2017, which is higher than the GDP of 144 countries recognized by the United Nation’s, the market is large enough and established enough to truly demand this level of innovation and strategic intervention.

“We founded Devmark to deliver against client’ full value chains, from project conceptualization to the final sales process, providing intelligent, strategic and results-driven solutions fused with deep expertise. After many years in the business here, we had long since noticed a gap in the market and with over 40 years of collective experience in the real estate industry, we felt that together we could build an offering that can truly make a mark on our client’s performance and potential. Our clients were telling us that the market needed a fresh stance and approach and for us, 2018 was the year to take that leap and make it a reality.” stated CEO Sean McCauley.

Offering a full suite of strategic services from, development advisory and research, sales strategy conceptualization, marketing and launch strategy, Devmark is truly innovating and transforming how developers access talent, strategic sales advice and exceptional marketing execution in the UAE. With a key focus on adding value to the entire customer journey, from the training of sales staff to the conceptualization of consumer centric product, pricing and communication, Devmark hopes to drive improvement for developer’s entire value chain.

“We have worked closely with leading regional and global companies for many years developing the sales and marketing behind many of the iconic projects that have shaped the landscapes of multiple cities around the world. Our experience across the region spans from, large villa master communities comprising of several thousand units for government developers, to high rise apartment towers in Dubai Marina and resort projects on Palm Jumeirah, alongside international 5-star hotel operators and global luxury brands. Our track record speaks for itself and we are, quite literally, at the top of our game and ready to prove the true value of experience and expertise in driving incremental sales, especially when fused with a city at a pinnacle time of growth” continued McCauley.


Devmark have also been appointed for strategic advisory services on a very exciting project in Dubai Marina. The project is Sparkle Towers which is a multi-tower luxury waterfront project with spaces marveled by Swarovski which is nearing completion shortly. The project will be launched by the exclusive sales and marketing partner Engel & Völkers at Cityscape Global on October 2nd. For the release of the final phase of units, we have worked with various stakeholders to reveal a brand-new logo accompanied by a fresh brand identity and will also unveil payment plans and offers that that will be appealing to a wide range of buyers.

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