Almajdouie Motors, the authorized distributor for Changan cars in Saudi Arabia, announced their participation as the official sponsor in the 8th edition of the “International Food Flavors Festival” held at King Abdul Allah University for Science and Technology in Thawal, Saudi Arabia.
Noting that the “International Food Flavors Festival" organized by King Abdul Allah University of Science and Technology annually and hosts a range of international restaurants for sharing various global food flavors from their environment, as well as to promote a culture of food between different peoples in the world.
Almajdouie – Changan sponsorship of the event included a special platform for showcasing of a number of Changan cars available in the Saudi market, including the all-new Changan “CS75” and “Eado”. The company assigned a team specialized in sales and marketing to supervise the platform and respond to the visitors’ inquiries about the various features of Changan cars, as well the after sales services, and special cash and credit sale offers.
Almajdouie-Changan platform enjoyed a great turnout of visitors from the KAUST staff, students and visitors, who expressed great admiration of Changan cars and extremely sophisticated features such as the fashionable design, innovative technologies, solid performance and developed driving assistance systems to assure comfortable, safe and secured driving to all car users.
As part of Almadjouie Motors – Changan sponsorship, the company organized a special contest organized for visitors, staff and members of the faculty at KAUST and allocated a Changan car model CS95 as the main prize for the contest winner. At the end of the festival a raffle draw was conducted at Mrs. Mariam Boukhari names as the winner of the car. After receiving the car, Mrs. Boukhari expressed her great happiness for winning Changan "CS95" car, which she has long wished to have it, and thanked Almadjouie – Changan for their sponsorship of the Festival and offering one of Changan cars as a prize.
On this occasion, Mohammed bin Ali Almajdouie, MD of Almajdouie – Changan, said: "Our sponsorship for the “International Food Flavors Festival” falls within the general framework the company’s marketing strategy, which includes our participation in various community events to be as close as possible to our customers.”
"Since Changan cars launched in the Saudi markets, they have achieved many successes, and received great public acceptance in view of their sophisticated features, as well as our restless efforts which resulted in the raise of our market share.”