Riyadh Season 2024 attracts 12M visitors: Turki Al-Sheikh

Riyadh Season 2024 has achieved a new milestone, as the number of visitors reached 12 million so far, Advisor Turki Al-Sheikh, Chairman of the General Entertainment Authority (GEA), said.

According to the state-run SPA, this achievement reflects the distinctive variety of events offered during the season, which began last October and has recently witnessed the opening of several attractive zones, including "The Groves" and "Souq Al-Awaleen." The latter is one of the free-entry areas that blends authenticity and creativity, highlighting Saudi heritage, traditional crafts, and local cuisine.

According to Argaam data, last year’s Riyadh Season attracted 20 million visitors to its various zones and events, drawing attendees from both within and outside the Kingdom.