Turki Al Al-Sheikh, Chairman of the General Entertainment Authority (GEA), announced the success of Riyadh Season 2024, attracting four million visitors in less than a month since its launch. This achievement reflects the significant interest from both local and international audiences.
Five main zones are operating within the season, including Boulevard World, Kingdom Arena, Boulevard City, The Venue, and Al-Suwaidi Park.
This year, Boulevard World expanded by 30% to accommodate the growing number of visitors, adding numerous new events and zones that enhanced the visitor experience.
According to Argaam data, last year’s Riyadh Season drew 20 million visitors.